Circular Groove is a London-based curated resale concept store founded by Ksenia Kaz.

Built around the idea of capsule curation, the platform offers carefully sourced pre-loved garments, archival designer pieces, and distinctive accessories selected for their craftsmanship, character, and longevity.

Rather than following trends, Circular Groove focuses on timeless silhouettes and unique pieces that deserve a second life. Each capsule tells a visual story — bringing together garments that resonate with a shared aesthetic.

What began as a small archive in a Barbican apartment has grown into a creative platform connecting collectors, stylists, and clients who value individuality and conscious fashion.